Brits set to nosh on squirrel-flavoured potato chips
Friday, January 9, 2009 | 03:34 PM ET
British tastebuds will never be the same, as a gaggle of outlandish potato chip varieties – including Cajun squirrel – hit store shelves across the country.
The new variety is among six flavours introduced Friday by Walkers, a British chip maker.
As part of a promotion called "Do Us A Flavour," Britons were asked to create their own variety of potato chip. After receiving over a million submissions, a judging panel featuring celebrity chef Heston Blumenthal settled on Cajun Squirrel and these five other flavours:
* Chilli and Chocolate.
* Fish and Chips.
* Crispy Duck with Hoisin Sauce.
* Onion Bhaji.
* Builder's Breakfast (described by its creator as a combination of bacon, buttered toast, eggs and tomato sauce).
The chips will be on sale across Britain until May. Discerning consumers have until then to vote for their favourite flavour, which will remain on sale permanently.
The creator of the winning flavour also stands to pocket $90,000 and will earn one per cent of the profits from all future sales.
squirrels around the world. guard your nuts!
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